Helping New Balance to develop a word class Virtual Learning Environment to build product knowledge…
Transform Cosmetic Surgery is a leading provider of cosmetic surgery services in the UK. Carpe Diem was previously asked to redevelop the Transform website to some very strict guidelines. These included selecting a content management system specifically suited to Transform’s requirements including full SEO integration and usability testing.
The previous Transform website was focus group tested to discover what worked well and what didn’t. These invaluable findings fed directly into the website rebuild.
A website audit tracked down dead links and pages unused over time, to allow the creation of a tighter, more defined site map with maximum ease of navigation and optimisation for search engines.
Copy was written specifically to perform for search engines and additional code added for the same purpose.
Development continued post launch to maintain the site’s strong new position, with Carpe Diem successfully completing the web design and web development aspects of the project.