Lotus shoes, a subsidiary of The Jacobson Group, wanted to build on their successful growth as a brand in high street outlets by launching a stylish new website. The website was to inform consumers about their high quality shoes and showcase the brand’s history and prestige.
Carpe Diem provided a bespoke e-commerce solution that integrates with the existing Lotus in-house CRM solution using the Microsoft Dynamics NAV (formerly Navision) platform. This solution displays the full Lotus Shoes range in a stylish and organised way so that potential buyers can browse the full range - something that’s not always possible in a retail environment.
We worked closely with a team of Navision specialists and drew on the full range of knowledge and web design experience of the Carpe Diem team. We were able to design, develop and build a website around the precise functionality, performance and integration criteria laid out by Lotus Shoes and the Navision software’s administrators.
-Ability to select which specific products in Navision should be made available for purchase on the website.
-Full support for varying size, colour and style of product.
-Highly intuitive interface components for selecting sizes.
-Support to link associated products and cross sell matching accessories.
-System-wide stock level awareness with bespoke handling of orders for low or out of stock products.
-Display of high quality product photographs of various sizes.
-Allocation of images to products from existing in-house systems.
-Promotional code support for one-off promotions with full support for offer expiry dates.
-AJAX methodology throughout the site to give a visually impressive and simple user experience.
-Bespoke integration of a variety of payment gateway services.
-Bespoke bi-annual season change over tailored to existing processes.Support for website visual styles and themes which can be varied according to the current season.
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